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What is General Liability Insurance?

Imagine general liability insurance as a sturdy, reliable umbrella that keeps your small business safe from a sudden storm of risks. It’s like your personal superhero, protecting you from different disasters like someone getting hurt, property damage, or even problems due to advertising mistakes. But it’s more than just another layer of protection – it’s the solid foundation your business’s safety is built on. It’s your steadfast protector from sudden problems that could seriously hurt your finances.


How Does General Liability Business Insurance Work?

Well, think of it as your business’s trusty scout, always on the lookout for common dangers that could mess up your business’s smooth operation, and keep your finances steady. This shield is not just for show – it’s a real financial defense against surprise incidents, property damage, or legal disputes that are part and parcel of everyday business.

Let’s paint a picture to help explain this. Imagine a customer walks into your massage room, and suddenly, they trip over something that shouldn’t be there. This accident not only hurts them, but it could also hit your small business’s general liability insurance with hefty medical bills and even a lawsuit. But that’s where your general liability insurance comes in – it’s like your knight in shining armor, dealing with these costs so you can concentrate on running your business without financial stress.

Now, let’s look at another situation. Your team launches a cool new advertising campaign to bring in more clients to your hair salon, only to find out you’ve accidentally stepped on another salon’s copyright. What could be the outcome? Expensive legal proceedings that could really hurt your finances. Once again, general liability insurance steps up to the plate, carrying the weight of legal fees, possible settlements, or judgment costs.

So, what is general liability insurance? It’s like a safety net for your business, providing the essential protection and peace of mind to run your daily operations without fretting about the financial impact of accidents, injuries, or lawsuits.

What Does General Liability Insurance Cover?

Think of general liability insurance as a big safety net for your business. It takes care of three main areas:

If someone, like a customer or supplier, gets hurt because of your business, this part of your general liability insurance coverage comes into play. Let’s say after a massage, a customer slips on a wet floor in your massage parlor or feels a strain in their neck. This part of your insurance covers things like their medical bills, any legal charges if they sue, and any money you might have to pay them in a settlement.

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If your business accidentally damages someone else’s stuff, this is where your general liability business insurance steps in. Say you’re a hair stylist who makes house calls. You may accidentally leave the hot iron on too long and damage the table it was resting on. Or, wind knocks over your welcome sign at the salon and it nicks your customer’s car. This part of your insurance will take care of the cost to fix or replace the broken item.

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Advertising is a big part of growing your business, especially online. But it comes with risks. If someone claims that you’ve copied their work, said something damaging about them, or invaded their privacy, this part of your general liability insurance for small business is there to cover any costs that might come up because of these issues.

If you want to dig deeper into what general liability insurance covers, you can check out this useful article by Forbes Advisor.

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Who Needs General Liability Insurance?

Think of general liability insurance as your business’s secret safety tool. It doesn’t matter what industry you’re in or how big your business is, this insurance acts like a shield, protecting you from any financial trouble that might come up because of accidents or claims.
Most beauty professionals need or are required to have general liability insurance. If you’re renting a booth, it’s likely that the building owner will require it. If you work for yourself, you’ll want to protect your funds. If you’re a salon and spa owner, you’ll want to make sure every person working under you is protected, just in case.

All beauty and bodywork professionals should look to have general liability insurance. Some of the most popular services that are covered include:

How Much Does It Cost?

The cost of general liability insurance isn’t just a simple number. It’s more like a puzzle, with pieces like the size of your business, the industry you’re in, where your business is located, and the kind of coverage you want all fitting together to give you a price. For example, if your business is small and in a low-risk industry, your general liability insurance coverage might be pretty affordable. But if your business is big, operates in a high-risk industry, or is located in an area prone to natural disasters, it could cost more.

Our goal at BBI is to make sure your general liability insurance for small businesses fits your specific needs just right. We want to find a balance that gives you the coverage you need without straining your budget.

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How to Purchase General Liability Insurance

Getting general liability business insurance with BBI is as easy as taking a stroll. Our expert team is here to help guide you through the process. We start by learning all about your business – its size, what it does, and what kind of risks it might face. This lets us suggest the best insurance options for you. We’ll explain all your choices, answer any questions you have, and make sure you’re happy with the decision you make.

We don’t want getting insurance to feel like a chore. Our aim at BBI is to make it clear, easy to understand, and even a bit reassuring. We’re here to help protect your business, so you can concentrate on making it grow.

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General and Professional Liability Limits

The most your policy will pay in a 12 month policy period for bodily injury and property damage claims that you become legally obligated to pay due to your business and professional services.


The maximum amount your policy will pay in a 12-month period for bodily injury and property damage claims that result from the products you use to perform your services. However, it does not cover products that are sold or distributed.


The amount that your policy will pay for claims arising out of one or more of the following offenses:
-False Arrest, detention or imprisonment
-Malicious prosecution
-Wrongful Eviction or Wrongful Entry
-Oral or written publications that slander or libels a person or organization
-Oral or written publication or material that violates a person’s right of privacy
-The use of another’s advertising idea in your advertisement


The maximum the insurance carrier will pay for a bodily injury or property damage claim that you become legally obligated to pay due to your business and professional services.


Applies to damage by fire to premises rented to the insured and to damage regardless of cause to premises (including contents) occupied by the insured for 7 days or less.


A general liability coverage that reimburses others, without regard to the insured’s liability, for medical or funeral expenses incurred by such persons as a result of bodily injury or death sustained by accident under the conditions specified in the policy.

Any One Person: $5,000

i. Please note these are brief definitions of coverage. Your policy may be more restrictive in its language. Refer to the actual policy for a complete description of coverages and exclusions. If you would like to see a sample policy, please contact us.

More General Liability Questions

While general liability insurance might not be required by law everywhere, there are times when you’ll need to have it. Some states, industries, or even certain contracts might require businesses to have this kind of insurance. For example, if you’re renting a commercial space, your landlord might require you to have general liability insurance coverage.

But it’s not just about following the rules. Having general liability insurance for small businesses is also a smart move for your business. If your business deals with the public in any way, it serves as a safety net, protecting you from any unexpected incidents. So, what is general liability insurance? It’s an important tool that helps you manage risks and protects your business from unexpected claims or legal issues.

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Your insurance needs are dependent on what you plan on offering. Some beauty professionals just need basic general liability coverage to check the box for their job. However, there’s a chance the services you provide might require more.

For instance, if you offer professional advice or services, professional liability insurance is a must. It could be as simple as you telling a client what hair dye to use once they get home. Also known as errors and omissions (E&O) insurance, it acts as your company’s shield, protecting you from claims triggered by professional blunders, oversights, or the inability to deliver on promised services. This coverage is included in BBI’s base policy.

As a beauty professional, your tools help you do your job to the best of your ability. Things like massage tables, pedicure chairs, hair dryers, and more getting damaged could dig into your profits. If you want to protect your tools, you might want to add Tools & Supply coverage to your policy. Also known as Inland Marine insurance, this coverage protects your tools, supplies, and inventory if they are damaged or lost. At BBI, we offer multiple coverage options for you to choose from.

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The importance of general liability business insurance cannot be overstated. It is a crucial player in the field of risk management, protecting your business from potential substantial financial losses resulting from accidents, injuries, or legal disputes.

Even the smallest mishap can lead to significant expenses, especially when they result in legal proceedings. General liability insurance for small businesses is designed to shoulder these costs, providing your business with financial stability and peace of mind.
Furthermore, having general liability insurance does more than just safeguard your business’s finances. It also bolsters your business’s credibility by showing your clients, customers, and stakeholders that your business takes risk management seriously. This not only protects your business but also fosters trust and confidence in your operations.

General liability insurance is not just a policy – it is a vital tool in ensuring the financial health, reputation, and sustainability of your business.

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Partner With Bbi for Your General Liability Insurance Needs

BBI’s unwavering commitment to making insurance understandable positions us as a reliable partner for your insurance journey. Our service extends beyond offering extensive coverage; we also pride ourselves on our exceptional customer service. If you have any questions or concerns, or if you need guidance regarding general liability insurance coverage, our team is readily available to assist you. Secure your business with BBI because we believe every small business deserves extensive protection.

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DirkBodywork Professional
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