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Beauty & Bodywork Insurance Blog

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Hair Salon Marketing: 7 Promotion Ideas That Fill Chairs

Stop. Discounting. Your services. The best hair salon promotion ideas add more value, giving new clients a reason to try you and spurring loyal clients

A massage therapist uses two hands to massage a client's back while the client lies on a white massage table in a white-brick massage room.

Salon and Spa Insurance Statistics: 2025 Lookback Report

Beauty & Bodywork Insurance (BBI) reviewed real claims with 2025 dates of loss and paired these statistics with insights from a U.S. consumer survey. Together,

A client receives a Reiki treatment while lying down; the Reiki practitioner's hands hover above her head.

Insurance for Reiki Practitioners: A Guide to Help You Stay Grounded & Protected

Channeling energy is a gentle, non-invasive practice. But working with ki, regardless of your intention, comes with risks! That’s why every Reiki practitioner needs liability

A massage therapist wearing blue scrubs holds a clipboard and goes over an intake form with a client in a massage room with candles and plants in the background before an appointment.

Communication Skills for Massage Therapists: How to Work With Stressed Clients (Free Toolkit)

Massage therapists need clear communication skills to confidently work with stressed clients. When expectations are clear before, during, and after a session, you help clients

A cosmetologist wearing a white button-up shirt applies a skincare product using a cotton round to a client's cheek during a makeup application session.

How to Become a Cosmetologist: A Real-Life Guide to Building a Glam Career

Helping others look like their best selves is rewarding work. If you live for those “Wow, I look good” reactions, turn your passion for beauty

A hair stylist wearing a white blouse shapes a client's gray curly hair while the client sits in front of a mirror in a salon with a large glass window and white curtains in the background.

7 Hair Stylist Marketing Strategies That Actually Grow Your Client List

Going solo as a hair stylist means offering amazing services, managing the books, and marketing your business. But if promoting yourself feels outside of your